Package Description
At Britax we’re convinced we have the best job in the world— helping parents enjoy every twist and every turn that is the amazing journey of ‘parenthood’. We believe that becoming a ‘parent’ is really about becoming yourself! We also believe family life should be lived without limits: a world where parents are free to be themselves and children are free to grow, develop and explore with confidence.
A great opportunity to join a great team.
We are looking for a Marketing Manager Nordics to join our team on a 12 month fixed term contract.
Main purpose of role:
To develop, implement, and execute strategic marketing plans for the NORDIC market to drive sales growth and brand awareness in the region.
Key Accountabilities and Responsibilities:
- Overall responsibility for the NORDIC marketing strategy, budget process and planning cycle.
- Drive understanding of consumer needs and generate actionable insights within relevant segments.
- Overall strategic direction, leadership, and hands of execution of our local brand and trade marketing activation.
- Work closely with key account teams and key customers to develop successful in-store and integrated marketing campaigns to drive growth.
- Use data to report on marketing results, impact and recommendations for future action and investment.
- Develop and maintain a deep understanding of key competitors in the market, to drive insights into the business and ensure we remain competitive.
- Lead the planning, execution, measurement and relationship with relevant third-party agencies.
- Share best practices across the EMEA organisation.
Candidate Profile (Education/Competencies Required/Functional Skills/Technical Skills):
- At least 4-5 years' experience in on and offline marketing in a fast-paced premium consumer goods industry or agency environment.
- Track record of executing successful in-store and performance marketing campaigns.
- Digital native, understanding of popular digital channels, media and tools; ability to identify and implement industry best practices.
- Strong understanding of managing local social media channels.
- Experience in influencer co-operations and event organising and running.
- Clear data-driven approach with excellent quantitative analysis skills.
- Strong financial and business acumen.
- Strong hands-on work ethic – able to work at all levels to get the job done.
- Ability to actively and continuously prioritize and set expectations in line with business needs.
- Clear and open communicator.
- Experience of leading, coaching and growing a marketing team.
Proficient in Swedish and English for business communication, with a potential advantage if proficient in Danish and/or Norwegian.
We look forward to meeting you!
Britax Romer